Strategic International Management

 
 
  • Strategic International Management

Gevonden bij 1 winkel vanaf € 55,95
(minder betalen?)

Online sinds
12 juni 2019
EAN
9783658078836

Prijsvergelijk

1

Omschrijving

A compact overview of the most relevant concepts and developments in International Management. The various strategy concepts of internationally active companies and their implementation in practice are the core of this book. The authors describe the particularities of international value chain activities and management functions and offer a thorough understanding of how Production & Sourcing, Research & Development, Marketing, Human Resource Management and Controlling have to be designed in an international company and what models are available to understand those activities in an international context.In 23 lessons, a comprehensive overview of all key issues is given. Each lesson is accompanied by a case study from an international company to facilitate the understanding of all important factors involved in strategic international management.In this third edition, all chapters have been updated, all case studies revised, new chapters and recent data were integrated.

Specificaties

Product

Categorie
Literatuur (Tip! Bekijk de top 10)
Artikelnummer
14547382
Online sinds
12 juni 2019
EAN
9783658078836

Gerelateerde producten

Prijsindex

Beste prijs vandaag
55,95
 
Gemiddelde prijs
55,95
 
Goedkoopste
55,95
op 25 juli 2024