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Dynamics Of International Business - Andrea (Bocconi University, Ital
Dynamics Of International Business - Andrea (Bocconi University, Ital
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<em>The Dynamics of International Business</em> offers a comparative, chronological overview of the evolutionary patterns in the strategies and structures of firms active in international markets.Organized around eras of global economic development, this new text synthesizes the existing research on the internationalization of firms, highlighting the crucial turning points in the evolution of the international economy, individual firms, and the entrepreneur acting in its framework. A particular emphasis is also placed on the relationship between historical facts and the theoretical frameworks available for their interpretation. Developments in each chronological period are illustrated by a rich selection of short case studies from a variety of industry sectors. An essential textbook for courses in international business and economic history, this book will also be a valuable resource for a variety courses across business and management.