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Lannoo Campus Content Marketing like a PRO - Clo Willaerts - ebook
Lannoo Campus Content Marketing like a PRO - Clo Willaerts - ebook
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Take your content marketing skills to the next level with this comprehensive handbook. Inside, you'll find everything you need to know to develop and execute a successful content marketing strategy, including identifying your target audience, creating compelling content, and distributing it effectively. Then, with case studies and real-world examples, you'll be equipped to create and distribute content that engages and converts your target audience.
'Such an easy-to-use guide, providing both strategic and tactical advice from the best resources on the planet. If you need a content marketing strategy or want to take yours to the next level, Content Marketing like a Pro won't fail you.'
- JOE PULIZZI, Author, Epic Content Marketing and Content Inc.
'As someone who has been in the marketing industry for years, I can confidently say that this book is a game-changer. A comprehensive strategy, creation- and distribution approach is needed to succeed in todays competitive digital landscape. The case studies and examples are a great way to see how the concepts are applied in the real world. I highly recommend this handbook to anyone looking to improve their content marketing efforts.'
- STEVEN VAN BELLEGHEM, Marketingprofessor, international keynote speaker and author of The Conversation Manager and The Offer You Can't Refuse
'Content marketing is more important than ever, and this book is the ultimate resource for anyone looking to succeed. The step-by-step approach makes it easy to understand and apply the concepts. In addition, the case studies and examples provide great inspiration. I highly recommend this handbook to anyone looking to improve their content marketing efforts.'
- CHRIS VAN GILS, Director Content Marketing, Content Architect, Lector at ContentMoon